From the Founder
I spent years wearing scrubs before I ever thought about making them.
As a nurse, I knew what it was like to adjust a waistband, deal with pockets that didn’t work, watch fabric lose its shape, or accept something that was almost right because that’s what was available.
Later, my work in human factors taught me to look at those frustrations differently.
If something repeatedly gets in the way of the person using it, that’s not just annoying. It’s a design problem.
So, when I started building WKD, I started with the problems.
The fit. The pockets. The fabric. Where things sit. How they move. What happens after repeated washing. What actually matters when you’re wearing something all day—and what absolutely doesn’t.
And while WKD started with an idea of mine, it hasn’t been built in a vacuum.
My son, Shawn, is a dental executive and Registered Dental Hygienist based in Texas who’s been along for the ride as a sounding board, industry perspective, sample model and occasional reality check throughout the development of WKD.
Boston roots. Texas boots.
Some decisions worked immediately. Others took more samples, more testing, more revisions, and more colorful language than I’d care to admit.
That’s product development.
I wasn’t interested in making scrubs that were simply softer, trendier, or another version of what was already out there. I wanted to build something genuinely different.
That’s how WKD ONE™ happened. It’s why seven pockets ended up where they are. And it’s why I’ll still change something when testing tells me it can be better.
WKD ONE™. One of one. Worldwide.
And yes, there’s another reason I liked the name.
The Wicked One. Founder checks out. 😈
WKD is being built around a pretty simple idea: pay attention, question what isn’t working, test the solution, and don’t call something finished just because it looks good on paper.
I’m proud of what we’ve built so far.
And we’re just getting started.
Because scrubs are only the beginning.
Taunja
Founder, WKD™